The Monocle Book of Italy
Thames and Hudson
For the uninitiated: Monocle is the empire Tyler Brûlé has built from scratch, at the very core of which is the concept of the conveyance of an enlightened cosmopolitan outlook and place- and timeless luxury when it comes to the enhancement of the overall quality of life.
With a faithful following, international sensibility and globalist chic, the “briefing on global affairs, business, culture and design” has established itself as a taste making authority when it comes to making lifestyle choices for the affluent and the identification of new trends to the extent where even lifeless items are stylized to have life enhancing qualities.
With its ever-expanding nature, the Monocle empire encompasses not only the original magazine but branded clothing, a streaming radio station, retail stores and a beautiful series of carefully curated and opulently illustrated coffee table books.
The newest instalment of the country-specific series is dedicated to the celebration of all things Italian.
Scratching the surface to unearth more than the cliché, the effortlessly cool, energetic and traditional charm that forms the DNA of Italy is zeroed in on, to then elaborate on what makes Italian fashion, design, architecture, culture and food unique, desirable, stylish, functionable and timeless.
By shedding light on both cities as well as places off the beaten path, what is considered to be the undeniable appeal of “la dolce vita” is set in scene in a way that makes one long for a visit to experience the enigma that is Italy first-hand.
A beautiful and unique portrayal of Italy channelled through the idiosyncratic lens of Monocle.